Not to mention one of the fastest growing demos in the grooming and cosmetics industries are men. Today, men are more comfortable expressing their individuality with their bodies. Women have been grooming for years, but gay and straight men alike have caught up to the idea in recent years. Most times you cannot really tell unless you try it.
That means you probably have to try some looks and see how you feel. So, I ask: What look are you going for and what type of man are you trying to attract? And also it is important that you should not choose a look which you don't feel comfortable with.
